2026 is shaping up to be a big year for storage. According to Ohm Analytics nearly every new installation in California and Puerto Rico, and almost half of other U.S. installs, will have a battery attached. These numbers are surpassing initial estimates and should continue to climb thanks to recent policy changes. The solar industry is turning into the storage + solar industry before our eyes. Let’s make sure you’re ready to meet this demand.
In this updated guide, you’ll learn:
- Positioning: How to position your company based on your market
- Sales process: How to model and explain storage
- Driving demand: How to sell battery add-ons to customers with existing systems